Understanding Environmental Perspectives: Attitudes, Values and Self Control

This research delves into the nexus of environmental attitudes, values, and self-control among BBA/BCom students, examining a sample size of 44 individuals for which equal number of males and females were studied. The study used a quantitative and qualitative research strategy using surveys which comprised, well-known scales like the Self-Control Scale (SC), the Environmental Values Scale (EPVQ), which had four subscales, and the Environmental Attitude Inventory (EAI), comprised of twelve subscales. Utilizing descriptive statistics, mean, standard deviation, and correlation, t-test analyses, the study aimed to unveil insights into how these factors interplay within the context of environmental consciousness. The findings revealed a low positive correlation between environmental attitudes and values among the sample population and negative correlation between self-control and attitudes, values, indicating a moderate alignment between their perceptions and ethical considerations regarding environmental issues. Furthermore, the t-test conducted to compare environmental attitudes and values between male and female students yielded a non-significant result, indicating that there were no significant differences in these variables based on gender within the sample group. Overall, these findings contributed to an understanding the complex dynamics of environmental consciousness and ethical considerations among business students, highlighting the need for targeted interventions and educational initiatives to foster stronger environmental awareness and values irrespective of gender differences.